Scope of Career in Digital Marketing post COVID 19
Digital Marketing has witnessed a quantum leap in its technologies and trends post Covid-19 outbreak. The market for Digital Marketers has been expanded to another level, the demand is supremely high. In a recent research, 2020 is expected to produce more than 20 lakh jobs in Digital Marketing. With the current growth rate of Digital Marketing industry, there has been a major drift of 33.5%, which is comparatively higher than any other sector.
Over the years, we have witnessed a significant change in marketing methods and techniques. Given the current scenario, there has been a rapid growth in the usage of digital media & various social media platforms, due to which we have witnessed a massive rise in number of businesses switching to online market. With businesses lucratively moving to digital marketplace to sustain in the current scenario, digital media continues to evolve at a rapid pace, it is no surprise that the demand for digital marketing experts has also increased.
There are numerous reasons for professionals to switch to Digital Marketing; one of the biggest is the scaling of present day requirement. Wondering how to take a step forward to build a career successfully in the marketing industry? Hop on; we will take you through the journey of becoming a certified Digital Marketer.
How to get started?
To begin with, we would highly recommend you to join a full-fledged Digital Marketing Programme, which covers both theoretical and practical aspects of the industry. With the increase in demand for digital marketing experts, IIM Kashipur in association with Nulearn has come up with an EDP Programme in Digital Marketing & Analytics.
The aim of the Digital Marketing and Analytics Executive Development Plan is to provide participants with the knowledge about business advantages of the digital marketing and its importance for marketing success. Participants will get exposure to the digital marketing and analytics through various practice exercise, hands-on-experiences of various digital marketing and analytical tools and best practices. The gained knowledge, skills from this executive development program will help future managers in forming digital marketing plan in order to manage a digital marketing performance efficiently.
The value addition to the program is Masterclass Series, which will be conducted by Industry Experts from leading organizations like Tableau, LinkedIn, Zapier and more. The Masterclass sessions are a series of 8 industry lectures which will complement your learning from the course. These sessions will provide you lots of practical exposure in how digital marketing works in the industry. Many vital tools and techniques will be taught by leading industry experts. After completing the IIM Kashipur course and the additional Masterclasses, you will gain complete 360 degrees understanding in all aspects of digital marketing. Such a learning experience combining top class IIM faculty, industry leaders and platform experts has never been released before.
Ready to kick start your career in Digital Marketing? Enroll in a IIM Kashipur’s Digital Marketing & Analytics Programme offered on the Nulearn platform and take a step forward towards success. Join Now!
