Introducing Executive Certificate Program in Digital Marketing and Social Media Strategy with IIM Raipur

Nulearn takes pride in announcing its collaboration with IIM Raipur for Executive Certificate Program in Digital Marketing & Social Media Strategy. The certification is specifically designed to help marketing professionals gain a comprehensive understanding of digital marketing and social media. The curriculum is designed specifically for professionals covering major aspects of digital marketing practices such as social media marketing, SEO, mobile and email marketing.

The course is well-equipped with industry relevant tools and techniques that are essential to help professionals gain an updated and comprehensive understanding of the rapidly evolving world of digital marketing and social media marketing industry. The 5 months certification program covers foundational and fundamental aspects of digital marketing are covered which will help marketing professionals lead the digital transformation in their organization. The designed curriculum will help marketers have a better understanding of strategic and tactical nature of digital and social media marketing.

The experimental learning program will help Digital Marketing experts to gain in-depth knowledge about the newest concepts of marketing, which will help them sustain in today’s competitive marketplace. The extensive learning of the program will help professionals understand the role of digital marketing in a company’s media portfolio and its impact on the marketing function.

The complete course will help professionals have a better understanding of the balance between technology and consumer behavior for digital and social media marketing best practices. The professionals will engage in a hands-on, practical exposure to various facets of digital marketing. This experiential learning experience will include components such as content writing, search engine optimization, managing social media and Google Ads accounts, managing digital advertising campaigns, marketing automation tools and analytics.

At Nulearn, we believe in providing practical learning experience to our alumni, hence we have come up with a slew of Masterclasses by Industry Experts. These masterclasses will help you identify and understand the key channels and options currently available for digital marketing campaigns on the internet. Click here to know more details about the program.